FONDA’s logogenesis. The shield in defence of fragile vision.

The Symbol is a dynamic eye
that rotates three times
forming a central shield
defending fragile vision.
The iris stands out in the centre of the shield,
visual fulcrum in which the gaze and
and attention focus.
The 360-degree movement
expresses global knowledge,
evolutionary research, continuous and open
towards new ideas and technologies.
The eye is drawn
with the construction of the sacred almond,
a common space between two equal circles
intersected in such a way
that the centre of one
is on the circumference of the other.
The sacred almond
represents the union between matter and spirit,
between the male and female universes.
The central pupil
expands from the centre outwards
with the principle of concentric circles
and generates an illuminated sphere.
The vertical median division
evokes the yin yang symbol,
philosophy of life
that places opposites in harmonic balance.
The symbol expresses
the transition from darkness to light,
from visual problem to solution
and gives new strength
and rational hope to fragile vision
opening with the delicacy of a flower.
The third eye,
connected to the pineal gland
represents knowledge,
the dream, enlightened vision.
We thus wish to align
curative and pragmatic needs
to a noble purpose
that leads to well-being and joy.

Sergio Bianco #logogenesi